The Future Of Search: Mobile, Augmented Reality, Social, Voice & Internet of Things: Webinar Recording

With each passing day, the technologies are growing and getting better. The future of search is constantly changing with an aim to become more and more user-friendly. We rely on search engines for everything and anything. That’s the reason why we should keep up with changes happening with regard to search engines. The future of search is consumer oriented. The web developers and IT professionals are continuously introducing new and better features like augmented reality, voice search and mobile search for easy search.

This concept was taken up during the webinar on The Future Of Search: Mobile, Augmented Reality, Social, Voice & Internet of Things by industry expert Mandar Marathe, Co-Founder BriefKase Digital Communications. His experience of around 8 years in digital marketing and in-depth knowledge in this field makes this session one of a kind helping you to learn the future of search.

Key takeaways from the Webinar are listed below:

  1. How search engines evolved over time and how it is still evolving to become more user-friendly.
  2. Things Google did to become the best search engine and maintained the same up until now.
  3. Enlightened upon recent updates in search engines like Google Glass, Natural Language Processing, frequent indexing, caffeine update, schema.org, and voice recognition mode.
  4. Points to be considered by SEO Professionals like Semantic Web, Prediction, Indexing and Cross Platform engagements were discussed in an elaborated way.

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Content Marketing in 2016 – Creating and Amplifying “10x Content”: Webinar Recording

Gone are the days when creating and publishing unique content was sufficient. Now, the need of the hour is to think out of the box and beyond the usual ways. ‘The good old unique content’ will not alone serve the purpose. It is important that you know how to create content that is 10 times better than the best content on that topic, in search engine results.

This concept was taken up during the webinar on Content Marketing in 2016 – Creating and Amplifying “10x Content” by industry expert Rohit Uttamchandani, Senior Manager, Social Beat. In this live webinar, attendees not only learnt how to create 10x better content, but also ways they can amplify it most effectively to generate social buzz, build credible backlinks, ace search rankings and drive loads of targeted traffic.

Rohit Uttamchandani is Senior Manager – Digital Marketing at Social Beat, one of South India’s leading digital marketing agencies. He has helped multiple clients across various sectors craft their digital strategy, scale their online presence and leverage digital media to achieve their business goals. He has managed crores of rupees in advertising spends across various digital advertising channels and platforms, delivering stellar results for his clients.

A new technologies evangelist, he is immensely passionate about everything tech and digital and loves sharing his knowledge with anyone who is eager to learn. This, combined with his strong interpersonal skills, helps him make his sessions interactive, informative and fun.

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3 Simple Methods Used In Sourcing Highly Targeted Prospects: Webinar Recording

In this stiff competitive era, it is a challenging task to find the sources for highly targeted prospects. So, to ease the issue, seasoned digital marketer and lead program leader email marketing at Digital Vidya- Nithyanandan Ramakrishna, Senior Marketing Manager, Strategic Outsourcing Services Pvt. Ltd. led a webinar on ‘3 Simple Methods Used In Sourcing Highly Targeted Prospects’ for the community. He emphasized on the fact that instead of finding the database from the vendor, marketers are advised to purchase the data. Moreover, according to him, one of the best platforms to leverage upon is LinkedIn.

Nithyanandan who is familiarized as Nithy has been handling Digital Marketing for almost 8+ years and counting. His inclination towards this subject has been really enthralling. In fact his creative contributions are spread across various industry verticals around the globe.

He live and enjoy living for three little and very powerful words: Work, Learn and Teach, which can be very well witnessed during his sessions. Furthermore, he is an experienced public speaker who is comfortable presenting on a wide range of topics. He even holds a strong track record of producing audio-visual content & presentations, copywriting, managing websites, lead sourcing and email marketing.

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