Biggest Social Media Challenge: “More Media, Less Social”
Walmart had 5563 unanswered questions from consumers on December 11 – the height of Christmas shopping season – according to Social Bakers, the social media analytics firm. That’s a lot! but bear in mind that Walmart was asked 10,496 questions on Facebook from Sept 1 through Dec 11, and it answered 4933. ie 47 percent of them. … Read more