Mobile apps are becoming the new gateway for marketing activities and more & more people are getting lured to this form of interface to any product or service. Getting into the in-depth details, mobile apps require a lot of details to work on such as selecting the appropriate app category, choosing advertising channels for promoting … Read more
From being the luxurious asset, mobile phones have now become the need of the hour. From anyone to everyone, mobiles are accessible to everyone. This is the prime reason why the importance of mobiles is increasing at a fast pace. There are certain trends analyzed based on the usage of mobile phones by the users … Read more
The mobile world and industry is increasing manifold in India. This platform has been leveraged upon marketers and brand owners to stay connected with the customers, both current and potential to know what exactly are they in search off? The trend has paved way for the mobile mindshift that is happening presently, allowing brand owners … Read more
In this era, it is a common sight to witness that the users are stuck with a phrase of ‘Mobile First’. To answer the questions with regards to the aspects like the level of uncertainty, the level of complexity along with the level of ambiguity that crops-up in the present market scenario. Are you in … Read more
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