Top 10 Digital Marketing Courses in Kolkata

The Digital marketing industry is growing drastically; the pandemic has increased the online marketing for all the items. This trend is likely to stay, as it has become convenient & people are adapting to the new normal way of life.

Digital Marketing Courses in Kolkata

Internet marketing has become the reality of the world.

We are living in a digital era where everything is available in the hands in the form of smartphones. Nowadays People just browse about the products & services before buying the same.

By 2023, the number of internet users in India will grow 666 million. This shows how people are shifting online. From hospitals to small, medium & big businesses are moving digital marketing, which is making sense.

The consumers are active in social media & google searches. Hence, it is understandable for businesses to use digital marketing strategies for business.

That is why there is a demand for digital marketing programs & digital marketers effectively use digital marketing strategies thereby resulting in more conversions & Return on investment.

Kolkata, which is famous for the jute processing industry. The increasing number of digital marketing agencies shows the metropolitan city is emerging fastly in the digital marketing industry.

The requirement for digital marketing services in Kolkata is in rising from startups to large-scale organizations everyone is searching for digital marketing professionals

More job openings attract students/job seekers to enroll in digital marketing course to pursue a career in digital marketing.

Why is digital marketing important?

1. Cost-effective
2. High ROI
3. Easy to measure
4. Easy to Adjust
5. Brand awareness
6. Reaching the target audience

Source: Statista.com

Since the new generation, customers are more into social network & internet access.

Learning digital marketing courses through recognized digital marketing institutes is the right way to understand digital marketing strategies.

Career Prospects

Digital marketing certifications have great career prospects throughout the world. In addition, in India, it is flourishing especially in the capital of West Bengal – Kolkata.

The above is a search result of a digital marketing executive. If you search further based on specialization in SEO, SEM, Web Analytics, Content Writing, Email Marketing, PPC, Social Media you can get many more job opportunities.

Hence, the scope of digital marketing is great in the city of Kolkata. Interested people can join proper certification courses with practical assignments to begin a successful career.

The advantage of pursuing a digital marketing certification is no specific educational background is required. Any pandemic or lockdown may not be a hindrance for this course as most of the reputed institutions offer online digital marketing courses.

Salary Prospects of Digital Marketing Professionals

Top Jobs in the digital marketing industry

1. Search Engine Optimization
2. Social Media Optimization
3. Email marketing
4. Pay per Click
5. Freelancer
6. Content writer
7. WordPress developer
8. Google Analytics
9. E-commerce specialist

Who can benefit from the digital marketing training?

Students

Since digital marketing course training has a great scope the younger generations have great career prospects. Hence, it is prudent to learn digital marketing.

Job seekers

It is always wise to stay updated with the digital era, which is the backbone of the job market. Digital marketing training with hands-on experience attracts outstanding job opportunities.

Working professionals

Digital world keeps moving quickly updating yourself with the era helps in staying ahead of others. The marketing strategies will benefit you with more benefits & to compete with your peers.

Business owners

Entrepreneurs are showing interest in understanding digital marketing strategies to improve their company’s visibility through digital marketing & which can help in leads & conversion. Viber is a popular communication app that allows users to make voice and video calls, send messages, and share multimedia files. While Viber has been discontinued for some older operating systems, there is still a version available for Windows XP. Viber version 6.0.1 is compatible with Windows XP and offers many of the same features as newer versions.

This bridges a bond with their customers & can reach greater heights.

Points to remember while choosing the right digital marketing institute

1. When you decide to pursue understanding digital marketing, you pop up many queries & inquiries with the help of browsing the queries. Check the alumni & go for a demo class to understand the quality of training.
2. Understanding your requirement from the training of the course
3. Enquire about the trainers & their experience
4. Training approach
5. Check for the latest updated modules
6. Flexible batches
7. Q & A platform for online classes
8. Infrastructure for offline classes
9. Hands-on experience in assignments
10. Experience in live projects
11. Industry recognized certifications
12. Internship
13. Job placement assistance
14. Check the reviews & testimonials
15. Course fee whether nominally charged

Let us move further to find the Best Digital Marketing institutes in Kolkata.

TOP 10 DIGITAL MARKETING COURSES IN KOLKATA

Below are the top 10 digital marketing courses from the best digital marketing training institutes in Kolkata.

1. Digital Vidya

Digital Vidya is the top institute in India with its reputation & experience they provide top training in digital marketing courses & data science, which is in demand in the job market.

They give online training in Kolkata currently.

The quality of training with hands-on assignments, case study & live projects makes the institute ahead of other institutes in the city.

The trainers are professionals who share their experience & knacks with the students, which makes the session interactive & enjoyable every minute.

The institute is the official training partner with global social media partners like Google, Facebook, LinkedIn & NASSCOM skills.

Course Curriculum :

Since the institute is student-friendly it has various programs for a better understanding of the digital marketing course. Students can be benefitted by choosing any program based on their interests & convenience.

Executive program in Digital marketing. This programmer benefits the marketers, career switchers, consultants & freshers. The duration of the course is 10 months.

Which global experts frame rated as the best online education provider and are content partners of Facebook & LinkedIn.

This program makes you a certified digital marketing master (CDMM). The duration of the course is 4 to 6 months.

It covers 44 modules & provides 72K worth of free tools, which is the backbone of digital marketing strategies.

Course Curriculum of CDMM :

Course Certifications :

Certification-Program

This certification course can deepen your expertise in marketing strategies.

Some of the certification courses provided by the institute :

1. Social Media Marketing
2. Search Engine Optimization
3. Search Engine Marketing
4. Web Analytics
5. Facebook Marketing
6. Inbound-Marketing
7. Email Marketing
8. Mobile App Marketing

Course Highlights :

1. Training provided by top Trainers
2. Interactive & Practical
3. Attend from anywhere & save time
4. Class recordings
5. Individual attention & Collaborate learning
6. Lifetime updates

Contact Details :

Phone -91-80100-33033

Email id – [email protected]

2. Digital Academy India

This Academy is part of Digital Vidya and it is an initiative to educate students & professionals to learn digital marketing courses.

They offer four different digital marketing programs & course curriculum

Digital marketing certification program ( CPDM)

Course curriculum :

Module 1: Search Engine Marketing (SEM)
– Google AdWords
– Digital Display Advertising
– Remarketing Campaigns 
– Cross Device Marketing

Module 2: Social Media Marketing (SMM)
– Effective Social Media Strategy 
– Paid Campaigns on Social Media Platforms
– Measuring RoI on Social Media 

Module 3: Search Engine Optimization (SEO)
– keyword search and on page optimization
– Off page SEO and Link Building
– SEO audit and measurement tracking

Module 4: Email Marketing
– Effective Email Design and Functionality
– Customer acquisition strategies
– Email Marketing Analytics

Module 5: Web Analytics
– Understanding Data than Matters
– Setting up Google Analytics 
– Understanding user data

Module 6: Integrated Digital Marketing Communications (IMC)
– Creating effective pitch for High Value Clients

Course Highlights :

1. Digital marketing course for students
2. Workshop & training for professionals
3. Speaking engagement for events
4. Online digital marketing certification
5. Customized coaching

Contact details :

Phone – 91-80100-33033

Email – [email protected]

3. IIM skills

IIM skills are one of the best digital marketing training institutes with the best experiential hands-on learning with good theory, practicals & application on various tools the training motivates you to become an employable professional.

The duration of their course is 3months.

Course curriculum :

1. Introduction
2. Web development at WordPress (2 Modules)
3. Search engine Optimisation(4 modules)
4. Search Engine Marketing(Google Ads – 4modules)
5. Email Marketing(4 Modules)
6. Inbound-marketing(3 modules)
7. Social Media Marketing(6 Modules)
8. Integrated DM strategy(1 module)
9. Web Analytics (google analytics – 4 modules)
10. Reputation- Management(ORM- 3 Modules)
11. Content writing & Advanced Blogging(modules -3)
12. Media buying & planning (Module 1)
13. Video marketing (youtube – 1 module)
14. Marketing automation (Module 1)
15. Digital infographics resume creation (Module 1)

Course Highlights :

• Practical learning
• Master certification
• Tool driven course
• Lifetime access

Contact details :

Phone -9911839503

Email – [email protected]

4. Seven boat academy

Seven boat Academy is a unit of Seven boat infosystems Pvt ltd which is a premier digital marketing agency in Kolkata. They focus on a strong in-depth foundation & ongoing updates for the benefit of the learning process.

Course curriculum :

1. Search engine Optimization
2. Google Ads
3. Inbound-marketing
4. Social media marketing
5. Web Analytics
6. Marketing automation
7. Digital marketing mix by AACRAO model

Course highlights :

1. Online self-paced
2. Online instructor-led
3. Offline classroom
4. Workshop & webinars
5. Free & paid internship
6. Corporate training

Contact details :

Address – Unit-304, Diamond arcade. 1/72, Cal Jessore Road, Kolkata – 700055(near the diamond plaza, PVR Mall, Nagerbazaar, India.

Phone – +91 801704 9042

5. Calcutta media institute(CMI)

CMI has developed customized courses on digital marketing where the candidates will be trained in hands-on applications.

Course curriculum :

1. Introduction
2. Effective inbound-marketing using SEO
3. Search engine marketing(SEM) as paid inbound marketing technique
4. Paid outbound marketing – Online display campaign
5. Online display & video campaigns using AdWords & YouTube
6. Leveraging social media for marketing development & branding
7. Remarketing/Retargeting – communicating to the intent to purchase audience
8. Email marketing
9. Mobile marketing
10. Digital media analysis
11. Campaign analysis
12. DM strategy

Course Highlights :

1. Understand & appreciate the role of digital marketing in organizations
2. Implementing the digital marketing strategy for the organization
3. Appling various tools & techniques
4. Interact with digital marketing agencies
5. Preparing for a career in digital marketing

Contact details :

Address – 501, Elgin Chambers, 5th floor, !A, Ashutosh Mukherjee Road, Kolkata – 700020. West Bengal.

Phone – +91 98312 30988

6. Vision uplift Academy

This academy has a group of sales & digital marketing experts who felt the need for different trending in digital marketing skills in this internet marketing era. Hence provides training based on their experience.

Course Curriculum :

1. SEO(on-page & off-page)
2. Social media marketing(Facebook, Twitter & others)
3. Paid Ads( PPC, Google Adwords, Bing Adwords, Facebook Ads & others)
4. Email Marketing
5. Inbound marketing
6. Mobile Marketing
7. Online reputation management

Course Highlights :

1. Detailed digital marketing course modules
2. HubSpot & google certified experienced faculties
3. Learning in a simple way
4. 100% job-specific oriented courses
5. 100% assistance on placement
6. Understanding various ways to earn money online
7. Do classes in small batches
8. Instalment facilities with flexible
9. Get lifetime support

Contact details :

Address: RDB Boulevard, Regus, 8th floor, Plot – K1, Sector V Block –EP & GP Salt Lake, Kolkata – 700091.

Phone – +91 98 303 367183

7. Acesoft Academy

Acesoft provides advanced & premier industry training in India. Their training is a real-life project-based which gives in-depth & industrial knowledge. They have a 6 months course.

Course Curriculum :

1. Understanding digital marketing
2. Website planning & architecture
3. Search engine optimization & Search engine Marketing
4. Social Media Marketing
5. Email Marketing
6. Lead generation & conversion
7. Digital display marketing
8. E-commerce website marketing
9. Adword(PPC) campaign
10. Mobile web marketing
11. Blog & earning through Adsense
12. Affiliate marketing
13. Web analytics & visitors tracking
14. Content marketing
15. Youtube Advertising
16. Using WordPress for SEO & Marketing
17. Online reviews & brand reputation
18. Digital marketing & Artificial intelligence
19. Guaranteed to earn as a freelancer
20. Free website, domain & hosting

Course highlights :

1. To enhance knowledge of current & latest digital updates
2. Gaining knowledge about the visitor’s behavior in the digital economy
3. Making comprehensive planning for digital marketing strategies

Contact details :

Address: 4A, G.J. Khan road, Near 24, Bus stand, Topsia, Kolkata, West Bengal – 7000039.

Phone no. : 8583959528

8. White hat Academy

White hat Academy understands the gap between the internet users & the need for skilled talented professionals to showcase the customers to market their products online.

They provide an Advanced Digital marketing training program with google AdWords & Microsoft adCenter certification. The duration of the course is 4months.

Course curriculum :

1. Social Media Marketing
2. Facebook PPC Management
3. Video & Image SEO
4. Multilingual SEO technique
5. Affiliate Marketing
6. Email Marketing
7. Project management

Course Highlights :

1. Globally Applicable certificates from Google & Microsoft
2. 100% job assistance
3. Viral marketing made easy
4. Complete course material

Contact details :

Address: Merlin infinite, DN-51, office no – 814, 8th-floor Sector V – Salt lake city Kolkata – 700091

Phone : +91 9903194492/ 91 33 6615 7424

9. Karmick institute

Karmick Institute has designed various professional courses based on the current trends. PHP/MYSQL, ASPNET, web designing, IOS Application, Android application, UX &UL, Hybrid app development, Digital-marketing testing /QA are the eight-course offered by the institute.

They have an advanced course with a duration of 3 months.

Course curriculum :

1. Introduction
2. Digital-marketing avenues
3. Search engine optimization
4. Search engine Marketing
5. Social media marketing
6. Content marketing
7. Email marketing
8. Web analytics & visitor tracking
9. YouTube & video marketing
10. Affiliate marketing

Course Highlights :

1. Learn the technique of high-quality traffic
2. Understanding the search engines in google, yahoo & bing
3. Identifying relevant keywords
4. Successful SEO strategies that could help website planning
5. Understanding competitor’s sites how to go ahead of them.

Contact details :

Address: 116A, Purbalok (premises no 1118) street no. 6th, Kolkata, West Bengal – 700099

Phone no. : +91 9836423755

10. NIHT

The institute course has been structured based on the current trends & facts of digital-marketing.

They offer the following courses web development, creative designing, video editing, certification & master’s course in digital-marketing, eCommerce dropshipping, google analytics, Advance analytics & amazon marketplace.

Course curriculum :

1. Digital marketing
2. Ecommerce Marketing
3. AR, VR, & Live Streaming
4. Advanced analytics
5. Programmatic advertising
6. AI usage
7. Gamification & viral marketing
8. Marketing automation
9. Introduction to conversion rate Optimization
10. Psychographic marketing
11. On job training

Course Highlights :

1. Placement assistance
2. Paid internship
3. Global certification
4. Mentor support
5. Classroom-based training

Contact details :

Address: 16C, Ashutosh Mukerjee road, 1st floor, Near Homeland Mall, Kolkata – 700 020.

Email – [email protected]

Conclusion

The growth of the digital marketing industry is very impressive & the future looks bright. Hence pursuing a digital marketing course will uplift your career & business without any second thought.

Choosing the right digital marketing training institute is an important step since the trainers & the institute play a vital role in motivating you to the next level.

FAQs

1. What is the educational qualification required to pursue digital marketing courses in Kolkata?

No, Particular educational background is required to pursue a career in a digital-marketing course. But some institutes prefer class XII pass & some prefer a degree.

2. What are the course fees for the digital marketing courses in Kolkata?

It may vary from institute to institute beginning from 10K to 60K for recognized certifications and digital marketing learning services. Some institutes provide master courses while some also offer graduate diploma courses

3. How is the scope of digital marketing?

The scope of digital-marketing is bright. And hence there is a demand for the course.

4. What is the benefit of completing a digital marketing course?

You can start a career, restart your career as a digital marketer or become a freelancer.

5. What is the future of digital marketing?

Most of the world’s population is connected with mobile phones. Hence this internet & digital era has been the reality of life & will stay back with us. Leading to the use of more digital-marketing strategies to showcase our products.

Gayathiri Mahesh

Enthusiastic Digital Marketer, Content writer & Blogger